Using device strategy in your Google Ads campaigns is no longer an add-on, it is a must. Depending on your products and services, you may need to use mobile and […] Read More
Types of Google SERP Features
It’s no secret that a simple search on Google does not yield simple results anymore. Over time Google’s search engine results page (SERP) has become more complex. In this blog […] Read More
How We Used SEO to Get a Local Dental Site Over 40,000 Organic Visitors in a Month
If you’ve ever looked at analytics numbers for a local business’s website, you’re aware that the numbers aren’t usually eye-popping. A few hundred visits or maybe a couple thousand could […] Read More
Deep Linking Hack (dare I use that word) to Bring Users to the Content They Want
I hate using the work “hack” for two reasons. First, it’s WAY overused and second, it’s almost always used incorrectly. I’m going to get off my soapbox long enough to […] Read More
The Definitive Dental SEO Guide: 2022 Update
Don’t pay for dental SEO before you know what it entails SEO stands for “search engine optimization”. In simple terms, SEO is the process for improving your visibility, rankings, and […] Read More
How To Get Keyword Search Volume For Free
One of the most important steps you need to do when optimizing a website or blog for Google search results is to figure out which keywords and topics you’re going […] Read More
Planning for the End of Manual Text Google Ads on June 30th
On June 30th, Google Ads is discontinuing the ability to create or edit expanded text ads. While you still will be able to use your current expanded text ads, they […] Read More
Social Media Glossary
Do you often hear a social media term or acronym that is a head scratcher? We’re here to help. This blog post covers commonly used terms for social media to […] Read More
Search Scoop: Week of December 20th
Happy Monday! We hope everyone has a wonderful holiday season! Here are this week’s Search Scoop articles: […] Read More