For you O.G. SEOs this article will be an old hat. For all you young bucks, let me drop some knowledge on you… Somehow, in some way, incorrect links get […] Read More
Posts Categorized: Tips & Tricks
Lesser Known Features of Screaming Frog
If you’re an SEO, you’ve likely heard of Screaming Frog – a widely used website crawling tool that acts like a swiss army knife for SEOs. I use Screaming Frog […] Read More
16 Websites for Free Stock Images & How to Optimize Your Free Images
Finding photos online is easy. Finding high-QUALITY copyright-free images that you can download and use right away, not as simple. If you’ve ever been frustrated while searching for free stock […] Read More
Recent Changes to Google Travel That Might Affect your Search Engine Marketing
Within the past months, Google has started to make some significant changes to its Travel search. The most recent update I touched on was the change to the Local 3-Pack […] Read More
My Love-Hate Relationship with Yoast SEO Plugin
I’ve had a love-hate relationship with the Yoast SEO plugin. On the one hand, it does a good job of aggregating most of the needed SEO site modifications in one […] Read More
Why Social Media is Important for Small Businesses
If you are a small business owner and still haven’t entered into the world of social media, there is a lot you are missing out on. Social media can help […] Read More
Tips for Applying for a Job with a Digital Marketing Agency
Both of our Netvantage offices in Michigan are in college towns. Our East Lansing office is located across the street from Michigan State University and our Grand Rapids office is […] Read More
Google My Business Guide for Hotels: What You Need to Know
Acquiring a Google My Business listing for your hotel is one of the most essential steps you can do for your hotel’s online marketing. Not only is a Google My […] Read More
QUERY: The Most Useful Function You Never Knew Existed in Google Sheets
In today’s technology-driven society, if you’re older than 7 years of age and you aren’t intimately familiar with basic spreadsheet functions like SUM(), AVERAGE(), MAX(), MIN(), and maybe even the […] Read More