The COVID-19 pandemic has the world on pause, with most of the population in-home quarantine. People stuck at home are now turning to the internet to keep themselves busy; there’s […] Read More
Posts Categorized: SEO
Search Marketing – The Tardigrade of Marketing Channels
Netvantage Marketing opened operations in May of 2008 amid the financial meltdown. While on the surface, this would have seemed to be the sort of decision that would have immediately […] Read More
Everything You Need to Know About FAQ Schema
If you have a question, but don’t know the answer, you’re very likely going to turn to Google. Heck, you might have even asked Google what FAQ schema is and […] Read More
How to Improve Your Content & SEO Strategy in 2020
Creating content with the end goal of ranking higher on the search engine results pages (SERPs) has evolved from merely stuffing keywords into articles to today’s more prevalent theme of […] Read More
16 Websites for Free Stock Images & How to Optimize Your Free Images
Finding photos online is easy. Finding high-QUALITY copyright-free images that you can download and use right away, not as simple. If you’ve ever been frustrated while searching for free stock […] Read More
The Basics of Content Marketing
Content marketing is a facet of marketing that is different from, but beneficial for, many other types of marketing. Many businesses know they should have a content marketing strategy, but […] Read More
What to Know About the Role of Voice Search in SEO
With the world of technology always advancing, voice search has become very popular for people to use when they want to search for something. Whether a person is searching for […] Read More
Stop Sweating the Headings
Sometimes it feels good to be validated. In recent weeks Google has come out and said that multiple H1 tags aren’t a big deal. In part of that discussion, John […] Read More
Recent Changes to Google Travel That Might Affect your Search Engine Marketing
Within the past months, Google has started to make some significant changes to its Travel search. The most recent update I touched on was the change to the Local 3-Pack […] Read More