As a growing company, inevitably we have to reach out to contractors from time to time to deal with surges in demand for our services. As I come up on […] Read More
Are You Smarter Than A Football Player?
We do have some fun around the Netvantage office from time to time, we have to admit. So with the NFL draft taking place, we started bouncing around some ideas […] Read More
Guest Post: Why Online Advertising is Getting More Marketing Dollars
*This guest post was provided by the good folks at SEMAdvisory. The old tried-and-true forms of traditional advertising are being shifted to the backburner. Print media such as magazines and […] Read More
Small business blogging checklist
Blogging. If you talk to the internet marketing snobs they’ll tell you it’s “so 2007”. If that were the case, there wouldn’t be so many that are still so successful. […] Read More
5 link building pitfalls to avoid
I’m sure this last could be a whole lot longer, but since I find myself doling out a lot of advice to SEO as and budding SEOs these days and while […] Read More
Using Google Analytics to find low hanging fruit in your SEO efforts
I find a lot of small businesses and some SEOs get really locked in on the big fish in their SEO efforts once they do their initial on-site optimization. This […] Read More
Free vs. Paid vs. Locally vs. Externally Hosted Blogs…
Mike Moran shocked me a bit the other day with his post “Where Should I Host My Blog” over on Search Engine Guide. Nearly every other SEO that I’ve ever […] Read More
Term Vector Theory For Dummies
Why keyword density isn’t (and is) important. Among the SEO creme de la creme, keyword density is a phrase not even worth re-hashing, but for many, it remains a mainstay […] Read More
Google Analytics vs. Yahoo vs. MSN…who’s right?
Analytics superhero (and one of my five favorite people I’ve never met in person) Avinash Kaushik wrote a marvelous blog recently about reconciling conflicting data between different platforms. Reading it, […] Read More