Search Scoop: Week of November 9th

Happy Monday!

Here are this week’s Search Scoop articles:

 

 

Adam HenigeThis article selected by:
Adam Henige
G+ | Twitter
Are Poor Spelling and Bad Grammar Google Ranking Factors? — A great post examining Google’s confusing stance on the importance of spelling and grammar in regards to SEO. It’s important…but it isn’t?
Emily ClemonsThis article selected by:
Emily Clemons
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Who Provides Facebook’s Local-Business Data? — Local Visibility System explores the new partnership between Factual and Facebook and how it may affect your businesses’ online presence.
Jerod KaramThis article selected by:
Jerod Karam
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Google gives you more info on why it’s blocked a website — Ever wonder why Google (particularly in Chrome) sometimes gives you a “This website is potentially unsafe.” warning? Yeah….apparently so did a lot of other folks. Google has now added a Transparency Report to clear that up a little bit.
Joe FordThis article selected by:
Joe Ford
G+ | Twitter
10 Things People Want To Know About AdWords, Direct From Google — A lot of times when Google AdWords reps speak at conferences or write posts the tips and tactics can be bland. However, this recap from a panel of product managers at SMX offers a few good answers to questions many of us have been encountering in the world of PPC.
Lexie KimballThis article selected by:
Lexie Kimball
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Pursuing Real Links for an SEO Campaign — What is considered a “real link?” Read Andrew Dennis’ insightful blog post to find out what you should look for when link building.
Michael HallThis article selected by:
Michael Hall
G+ | Twitter
Keyword Anchor Text – Good or Bad? — There is still a great deal of lingering fear in regards to overoptimized anchor text backlinks, and for good reason. Google Penguin struck down many websites that took advantage of anchor text as a ranking signal, and a few links with unnatural anchor texts can quickly land you on Google’s bad side. But if someone naturally creates a link to your website that uses anchor text that may be considered over optimized, what do you do? Ali Moghadam says that you should be happy, and I agree.
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Netvantage Marketing

Netvantage Marketing is a search engine marketing company founded in 2008. We assist businesses in a variety of industries with search engine optimization and paid search management.

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