Here are this week’s Search Scoop articles:
|Google Discussed Grouping URLs for Core Web Vitals Scores — Yay, more *maybe* news on Core Web Vitals. Not gonna lie, at this point I’ve gotten a little tired of the ever-shifting information on the coming algo update. It’s like NASA telling you a meteor’s going to hit the earth, and every week they change the forecast. Week 1: You’re all going to die. Week 2: It’s going to be like a pillow landing in the ocean. Week 3: If you build an underground bunker, you’ll be fine. Week 4: Your underground bunker will only survive if it’s stocked with Skittles (Taste the rainbow!). Week 5: Underground bunkers are not necessary, just keep your windows closed and you’ll be fine. I mean, not like we have other critical and sometimes confusing directives to follow these days…
|12 Hot HTML Tags To Use Right Now — OK….so, the <code> and <meta> elements have been around since Jesus was a boy…but check out the <details> and <summary> tags along with the <template> tag. I’m excited to put those into use.
|5 Things to Look for When Auditing Your Google Ads Account — We do Google Ads audits all of the time and there is never any shortage of items to address. While everyone could up with a list of 5 or 10 things to look out for, this list does a great job of pointing 5 key tactics you may not normally think of.
|The 25 Top Social Media Management Tools for Businesses of All Sizes — As we’ve recently been looking for new social media management tools, you’ll quickly find there are a lot of them to choose from and some at quite high prices. If you are thinking about trying one out for your business, this article does a great job of explaining the pros and cons of each one and gives you pricing before you get stuck in a trial.
|20 Confirmed Facts About YouTube’s Algorithm — YouTube has long been known as the second most used search engine. Learn more about how the search engine algorithm works in this article.
|Quick and Easy Link Building Ideas You Don’t Want to Overlook — This is a great quick read for businesses who are just getting started with link building. There are many link opportunities that can be turned into valuable links for your site through existing relationships, vendors, and non-business-related activity.