Search Scoop: Week of April 21st

Search Scoop Logo April 21 Happy Monday! Here are this week’s Search Scoop articles:

Long-Tail Keyword Research on Deadlines – How to Find Hot Phrases on the Fly: The power of the right headline and keyword usage in a blog post can’t be overstated. Using Google suggest in your keyword research can be a great way to build a headline and blog post that drives high quality traffic.

Google Teases April 22 AdWords News, More Than 10 Announcements Coming: Well here we go – it has been “too long” since Google made a groundbreaking change in AdWords – so April 22nd brings a day of new major announcements.  Search Engine Land hypothesizes on what those updates made involve.  No doubt it will include search query data, but we will see…

The True Secret to Generating Social Media Traffic: Find out why sharing your own links on social media isn’t enough to get traffic from the various platforms you post on. This article explains three tips to follow if your business wants to get more out of social media.

Are Links Losing Value in Google’s Algorithm? – Whiteboard Friday: In a Whiteboard Friday video, Rand Fishkin of Moz discusses the future value of links, whether links are gaining value or losing value in Google’s ranking algorithm, and the reasoning other SEO’s use to support their opinions.

17 Advanced Methods for Promoting Your New Piece of Content: After spending a great deal of time making great content, it’s important to also spend the time promoting it to reach a wider audience. Aaron Agius of Louder Online provides guidance with 17 advanced methods for promoting content. #2, #8, #9, and #15 were Online Marketing Specialist Mike Hall’s favorites.

Netvantage Marketing

Netvantage Marketing is a search engine marketing company founded in 2008. We assist businesses in a variety of industries with search engine optimization and paid search management.

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