Search Scoop: Week of March 17th

Search Scoop Logo March 17Happy St. Patrick’s Day! Here are this week’s Search Scoop links:

The Short Cutts – A new resource put together by ClickConsult that’s collected all videos posted by Matt Cutts, head of Google’s Webspam team, and allows you to search by question and category, and even shirt color. SEM Rush does a good job at how to use the Short Cutts.

Danny Denhard Google+ Post – On Thursday, 3/13 Matt Cutts from Google and Duane Forrester from Bing got together at Search Marketing Expo (SMX) West to answer many SEO questions. This is a quick summary of what to take from their answers.

4 Reasons You Should Start Obsessing About AdWords Quality Score – This is very good recap of why Quality Score still matters and how it can make your campaigns more profitable. The most important takeaway is in section 4 – make sure you are writing relevant ads that are tied to your keyword selection!

Why women are the real power behind social media – A great infographic showing the breakdown of how women and men use social media platforms differently.

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