It’s the time of year when the Netvantage staff looks back at what happened in the search engine marketing industry and how it changed the way we help our clients. […] Read More
Posts Categorized: SEO
Google Search Console Data Now Displaying in Search Results
Beginning in October, Google began displaying snapshots of Search Console data in search results. It shows data for clicks, impressions, and the average position of your site. It also has […] Read More
The Video Search Engine You Can’t Ignore
SEO is a moving target. Working in this field makes you learn to live with your head on a swivel. If not, you’ll be a dinosaur before you know it. […] Read More
Google Analytics Metrics – A Summary of KPIs
Google Analytics has always been an overwhelming interface. Even seasoned website owners and internet marketers have a tough time keeping up with the changing landscape of Google Analytics and new […] Read More
How we Explain the Value of Backlinks
At Netvantage, one of the services we offer is link building. While those in the search engine marketing industry know the importance of quality backlinks for a website to rank […] Read More
Changes to Google’s Local 3-Pack Map Results?
Within the past couple of months, I have been beginning to see a change in Google’s local 3-pack map listings. The change doesn’t officially seem to be here for good, […] Read More
What is Link Equity?
Link equity, also commonly known as “link juice”, is a frequently used term to describe the way in which a link can pass authority from one page to another. Link […] Read More
How we Stay Up-To-Date on Google Algorithm Updates
Google algorithm updates keep us on our toes. An algorithm change can either help or hurt our clients so it is extremely important that we are proactive when we hear […] Read More
7 Reasons Why You Should Be Using the Keywords Everywhere Extension
For the past year, I’ve been finding myself becoming a bigger fan of the Keywords Everywhere Tool. Through trial and error of testing many different keyword research tools and websites, I […] Read More