Why Is Google Changing Your Page Titles?

Over the past couple months we've gotten a lot of emails from clients, non-clients and what I can only assume are very confused innocent bystanders in regards to their title tags showing up oddly in SERPs. After many years of Google showing exactly what you put in your title tag, suddenly things were changing. What […]

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How SEOs Explain Traffic Changes To Clients

The past year has been a tumultuous one for SEOs. I can say personally that I've seen some of our strongest performing sites take pretty substantial hits in traffic for all kinds of reasons.   After what I would consider an uneventful several years as far as Google updates, once 2012 wound down many of […]

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A New Take on Contact Info Finding

In the pursuit to make link building a more scalable process, there's a few roadblocks that we always run into when trying to expand our efforts and become more efficient. One inevitable and time consuming part of link building is the need for finding correct contact information of websites for broken link building, guest blogging, […]

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Using The Water Faucet Approach In Paid Search

Overlooked in all the recent enhancements and tools Google AdWords has rolled out, there still is one huge reason to use paid search: timing. Timing & SEO On the SEO side of the business here at Netvantage, our organic campaigns are often equated to moving an aircraft carrier. Establishing a company’s search rankings takes a lot […]

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My Review Of Citation Labs' Link Prospector

"It's awesome. Thanks for coming out, please remember to tip your server." If you're a link builder that hasn't used this tool yet I suggest you stop reading and just go here and sign up. I'm not kidding. Don't even read this review, just go do it. If you want to learn how to use […]

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Glossary of SEO Terms

Last Update: 5/7/2014 We get quite a few questions asked about website or search engine terms, so we decided to put together our own SEO Glossary with examples to help you speak the SEO lingo in no time. Because the world of search change on a daily basis, we'll do our best to keep it […]

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You're a Creep Mark Zuckerberg

Alright, my title is a little harsh, but you might agree with me once you have the new Facebook Graph Search. I recently got access to Graph Search for my individual account and let me tell you, it has been a very interesting experience! If you aren’t familiar with Graph Search, it will be replacing […]

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Directory Search Engine

I read a post the other day by John-Henry Sherck on finding directories that survived the recent Google updates and I found myself agreeing with his philosophy on grabbing links wherever they're available. This also led me to another thought, "What if we made a search engine that only pulled results from directories?" I set […]

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Google's Sneaky Vince-like Update

At the end of September and early October people were all atwitter about Google's Exact-Match Domain (EMD) update. For years if you had an exact match domain for a popular keyword it took very little effort to rank out highly for that keyword. So, if you wanted to rank out for "buy shoes" your chances […]

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A Recap of 2012 at Netvantage Marketing

If you think the world is going to end tomorrow, stop reading this and go do something more important. For the rest of you, check out the 2012 highlights from the Netvantage Marketing office, business events, and more!

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