It has been 10 years since Managing Partners Joe Ford and Adam Henige opened Netvantage Marketing. The idea of Netvantage started on a napkin at a lunch spot in downtown […] Read More
7 YouTube Channel Optimization Tips
YouTube has quickly increased in popularity and is now the most popular social network. According to Pew Research, 73% of U.S. adults used YouTube in 2018. People gravitate to YouTube […] Read More
6 SEO Chrome Extensions You Should Be Using to Make Your Life Easier
All of us are looking for SEO tools that can help us quickly gather information and insights about a client’s website. However, this usually means going to a certain website […] Read More
Search Scoop: Week of April 30th
Happy Monday! Here are this week’s Search Scoop articles: […] Read More
Tracking Website Exits Using Google Tag Manager
I’m new to Google Tag Manager (GTM). I’ve known about it for a while but when I first heard about GTM, I opened the interface and quickly closed it again […] Read More
How to Change Data Retention Settings in Google Analytics
Google recently announced changes to the Data Retention settings in Google Analytics. The changes, which affect how Google stores a website’s data, will go into effect on May 25th. Google […] Read More
Search Scoop: Week of April 16th
Happy Monday! Here are this week’s Search Scoop articles: […] Read More
Social Media Influencers: Micro vs Macro
Influencers are not a new concept to advertising. Celebrities have been advertising for companies for years via magazine ads, billboards, and commercials. With the rise of social media, they are […] Read More
The How and Why of Submitting a URL to Google
You’ve built yourself a new page on your website, or you’ve got a brand new website and you’re cranking out content like mad and all you need is for Google […] Read More