Employees from Netvantage Marketing, an online marketing firm located in downtown East Lansing and Grand Rapids specializing in paid search management, search engine optimization and social media, spoke at various events the week of September 24th, 2012.
Social Media Marketing Manager Nicole Anegon presented to Michigan State University’s Professional Development Public Relations Student Society of America (PRSSA) the evening of Wednesday, September 26th. Anegon shared her experiences of using social media personally versus professionally and engaging an audience by means of social media and marketing.
Online Marketing Specialist Michael Hall represented Netvantage on Wednesday, September 26th at Albion College’s Marketing and Management Night, hosted by The Carl A. Gerstacker Institute for Business and Management in Albion, Michigan. Hall, an alumni of Albion College and the Gerstacker Institute, shared his knowledge of the Internet Marketing industry and opportunities available for interested students. Hall also presented as a guest speaker to the Digital Media class at Lansing Community College on Thursday, September 27th. Topics included how search engines work, search engine optimization strategies, the effects of backlinks to a website, and future options for students interested in Internet Marketing.
Managing partner Joe Ford was one of four panelists for Capital Gains’ Speaker Series on Thursday, September 27th. The online magazine and website which showcases growth and investments transforming the Lasing region hosted the event at Dublin Square in East Lansing. Ford joined other panelists from other area businesses; Chad Jordan of Cravings Gourmet Popcorn, Valerie Borg of MSU Federal Credit Union, Sam Frederick of Foster Swift to speak about the impact of social media on small business growth.
“We are always happy to get the Netvantage team out in the community,” Ford said. “It is important for us to share the knowledge of digital marketing we have learned over the years. We see it as a part of our investment in the region, and it mutually benefits us as well.”