Archive for the ‘Social Media’ Category

You're a Creep Mark Zuckerberg

Alright, my title is a little harsh, but you might agree with me once you have the new Facebook Graph Search. I recently got access to Graph Search for my individual account and let me tell you, it has been a very interesting experience! If you aren’t familiar with Graph Search, it will be replacing […]

About Lexie Kimball

Lexie is an Online Marketing Specialist at Netvantage Marketing, an online marketing company that specializes in SEO, PPC and social media. At Netvantage, Lexie assists with online marketing campaigns and social media outreach.

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Wait, Google+ is actually useful?

Google launched their fourth networking service, Google+, in June 2011. Leading up to the launch, tech tabloids and social media enthusiasts believed Google+ would be the latest competition for social networking titan Facebook. But with only 100 million active users monthly, Google’s highly anticipated social network hasn’t exactly lived up to the hype, compared to the one […]

About Lexie Kimball

Lexie is an Online Marketing Specialist at Netvantage Marketing, an online marketing company that specializes in SEO, PPC and social media. At Netvantage, Lexie assists with online marketing campaigns and social media outreach.

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Brands - Don't Be Scared Of Your Customers

(Today's guest post is brought to you courtesy of David Ingram) Constructive Criticism We all are aware that on a personal level that criticism can be tough. However, we are also familiar with the fact it can often be completely justified, even if it is hard to take. For businesses this is also true and […]

About Adam Henige

Adam Henige is Managing Partner of Netvantage Marketing, an online marketing company specializing in SEO, PPC and social media. Adam heads the SEO and link building efforts for Netvantage and has been a contributing blogger for industry publications like Search Engine Journal and SEOmoz.

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What Drinking Beer Has Taught Me About Social Media: 4 Tips to Managing Your Social Media Platforms

Confession: If there's one thing I love more than social media, it's craft beer. Not everyone loves craft beer or regular beer for that matter, but it's there and not going away anytime soon. Likewise, social media is constantly evolving. There's something to be learned or tested every day. I definitely have my favorite craft […]

About Nicole Anegon

Nicole is the Social Media Marketing Manager at Netvantage Marketing. She specializes in social media strategy and outreach with a focus on clients' social media campaigns and contests. Outside of her work, she enjoys sharing her passion for all things music and Michigan craft beer.

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Local Hashtags Bring Communities Together: Michigan Hashtag Directory

Tweet I recently had a discussion with some social marketers on the topic of local hashtags. Being from the mid-Michigan area, I described the #lovelansing hashtag in all its glory to these outsiders and they were somewhat perplexed. "I'm not sure we have something like that in our area," they mused. Local hashtags have advantages […]

About Mallory Woodrow

Mallory Woodrow is the Director of Social Media for Netvantage Marketing where she specializes in social strategy, outreach, and search engine visibility. She is also a Google Online Marketing Challenge Instructor, blogger, and has contributed to outlets such as Social Media Examiner and Entrepreneur Magazine. For her complete profile, visit MalloryWoodrow.com.

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New Facebook Timeline for Brands: 6 Reasons Small Businesses Should Use Twitter Instead

Tweet Much has been written about this whole Facebook Timeline for Brands ordeal, but how does this affect social media marketing as a whole? Many small businesses have historically (you know, like since 2006) relied heavily on Facebook to push content, run promotions, and keep fans apprised of recent happenings. Why? Because it was "free" […]

About Mallory Woodrow

Mallory Woodrow is the Director of Social Media for Netvantage Marketing where she specializes in social strategy, outreach, and search engine visibility. She is also a Google Online Marketing Challenge Instructor, blogger, and has contributed to outlets such as Social Media Examiner and Entrepreneur Magazine. For her complete profile, visit MalloryWoodrow.com.

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Leverage The Power of Pinterest For Businesses or Brands: Pinner Outreach & The Unicorn Effect

Holy social overload! It used to be (back in the good old days) that you might have enough time to play around with a social media platform long enough to figure out the best way to use it for your business or brand. These days, with Google relentlessly pushing +, Facebook updating features daily, and […]

About Mallory Woodrow

Mallory Woodrow is the Director of Social Media for Netvantage Marketing where she specializes in social strategy, outreach, and search engine visibility. She is also a Google Online Marketing Challenge Instructor, blogger, and has contributed to outlets such as Social Media Examiner and Entrepreneur Magazine. For her complete profile, visit MalloryWoodrow.com.

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Don Cornelius Dies, Google Jams Plus Down Your Throat. Film at 11.

I understand fresh content but c'mon... My Google Plus fury grows. Relevance. Remember when that mattered? R.I.P. Don Cornelius.   About Adam HenigeAdam Henige is Managing Partner of Netvantage Marketing, an online marketing company specializing in SEO, PPC and social media. Adam heads the SEO and link building efforts for Netvantage and has been a […]

About Adam Henige

Adam Henige is Managing Partner of Netvantage Marketing, an online marketing company specializing in SEO, PPC and social media. Adam heads the SEO and link building efforts for Netvantage and has been a contributing blogger for industry publications like Search Engine Journal and SEOmoz.

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Happy Holidays! Now Please Buy This Thing You Don't Want: Top 3 Ways Websites Have Gotten In the Holiday Spirit

    T'is the season for Holiday spam. My inbox literally is oozing with e-mails from businesses and websites sending me holiday well-wishes. Awe, how nice of  them to remember little old me! I WONDER what it is! Maybe it is a coupon! MAYBE A DINOSAUR! MAYBE IT IS SOMETHING I HAVE NEVER EVEN HEARD […]

About Mallory Woodrow

Mallory Woodrow is the Director of Social Media for Netvantage Marketing where she specializes in social strategy, outreach, and search engine visibility. She is also a Google Online Marketing Challenge Instructor, blogger, and has contributed to outlets such as Social Media Examiner and Entrepreneur Magazine. For her complete profile, visit MalloryWoodrow.com.

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Don't Get It Twisted: The Difference Between Social Media Share and Social Media Profile Buttons

Didn't you ever watch TV growing up? Everyone knows you shouldn't push a button if you don't know what it does. Especially if it is large and a hue of blush (I don't know why no one in Staples' marketing department was informed of this.). "Push this Easy button!" "Uhm, I'm going to have to […]

About Mallory Woodrow

Mallory Woodrow is the Director of Social Media for Netvantage Marketing where she specializes in social strategy, outreach, and search engine visibility. She is also a Google Online Marketing Challenge Instructor, blogger, and has contributed to outlets such as Social Media Examiner and Entrepreneur Magazine. For her complete profile, visit MalloryWoodrow.com.

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