Netvantage's Blog

Search Scoop: Week of April 14th

Happy Monday! Here are this week's Search Scoop articles: Report: Google To Block Paid Search Keyword Data With Not Provided; Like Organic "Not Provided" - Word on the street is that Google is going the way of "Not Provided" for paid search keyword data, as it did for organic data. More to come on this […]

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Search Scoop: Week of April 7th

Happy Monday! In Netvantage news, Managing Partner Joe Ford visited his Alma Mater last week to share tips and tactics for paid search campaigns with undergraduate students. He presented to students in the MSU Telecommunications program who are currently participating in the Google Marketing Challenge.   Here are this week's Search Scoop articles: Negative Domain […]

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Netvantage Marketing Launches New Search Engine

Netvantage Marketing has created a new search engine called WebDope, providing users with the straight dope from the Internet. The search engine is designed to give users a more simple search experience. "With Google's declining customer satisfaction numbers, we saw it as an opportunity to give users what they want," said Managing Partner Adam Henige. […]

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Search Scoop: Week of March 31st

And March Madness continues! Andrea has taken over the lead in the Netvantage pool, but things don't look too good for her overall. Out of all of us, Mike was the only one that was smart enough not to pick Michigan State to win it all so his bracket is looking pretty promising for a […]

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Search Scoop: Week of March 24th

Happy March Madness! We hope everyone's brackets are doing well! Lexie is currently in first place in our office pool, but who knows what will happen between now and April 7th, especially with all of the upsets there have already been! Here are this week's Search Scoop articles: How To Build a Keyword Matrix [and […]

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Search Scoop: Week of March 17th

Happy St. Patrick's Day! Here are this week's Search Scoop links: The Short Cutts - A new resource put together by ClickConsult that’s collected all videos posted by Matt Cutts, head of Google’s Webspam team, and allows you to search by question and category, and even shirt color. SEM Rush does a good job at how to […]

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Search Scoop: Week of March 10th

Anyone in the search marketing industry will tell you that it is a constantly changing industry. Google is frequently making changes to how they determine rankings, which means search marketers are always learning to keep up. One way we do that at Netvantage is by reading the latest articles from industry gurus and sharing them […]

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A Recap of 2012 at Netvantage Marketing

If you think the world is going to end tomorrow, stop reading this and go do something more important. For the rest of you, check out the 2012 highlights from the Netvantage Marketing office, business events, and more!

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Netvantage Marketing Wins Emerging Economy Award

Netvantage Marketing was honored to receive the Emerging Economy Award at the 7th annual Celebration of Regional Growth Awards held by the Lansing Regional Chamber of Commerce. The awards are given to businesses that demonstrate economic development as well as job creation, commitment and investment in the Greater Lansing area. The Emerging Economy Award, created […]

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Managing Partner Adam Henige Awarded by Lansing Regional Chamber of Commerce

Adam Henige, managing partner of Netvantage Marketing located in downtown East Lansing was presented the Lansing Regional Chamber's 10 Over the Next 10 award September 25th at the Country Club of Lansing. The 10 Over the Next 10 award recognizes the Lansing region's top young professionals who are expected to contribute significantly to the community over […]

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