Archive for September, 2009

Trying to teach kids about search marketing...with a Walkman

Perhaps my favorite part of search engine marketing is the chance to educate people about it. I never thought much about becoming an academic, but I really have taken a liking to teaching people about search marketing. This evening I had the opportunity to speak to a packed (okay, partially filled) auditorium of college students [...]

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What the average Joe thinks about search engine ranking factors

Recently we decided to piggyback on SEOMoz's biannual search engine ranking factors and see what the average, non-SEO thinks about how Google's magic organizes the world's web pages and puts them in order for our consumption.  We generated a survey and shot it out to a broad web of professionals of all stripes, and 34 [...]

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