Archive for May, 2009

19
May
2009
Joe Ford
2

One year into business...the good, the bad, and the ugly

We just made it past the one year mark.  The day in the office was pretty uneventful to be honest, but I couldn't help but reflect on all of the things that happened in our first year of business, and the lessons I've learned.  To steal a cliche I used in my final weeks at [...]

About Joe Ford

Joe Ford is a Managing Partner at Netvantage Marketing. In addition to overseeing day to day business operations of Netvantage, he directs paid search strategy for over 14 paid search clients. Ford is on the Lansing Chamber Board of Directors, and the Executive Board of the Capital Area IT Council.

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18
May
2009
Joe Ford
0

Asking for a link...use common sense

There are a million ways to ask for a link, but using some common sense when you do so by email can certainly help your cause.  What do I mean by common sense?  Well, a couple of things.  The first is common advice for anyone who's done link building in the past, and that's to [...]

About Joe Ford

Joe Ford is a Managing Partner at Netvantage Marketing. In addition to overseeing day to day business operations of Netvantage, he directs paid search strategy for over 14 paid search clients. Ford is on the Lansing Chamber Board of Directors, and the Executive Board of the Capital Area IT Council.

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13
May
2009
Joe Ford
0

Free SEO tools that I found recently...

Is there anything better than finding free SEO tools that are REALLY valuable?  Well, winning the lotto might top it, but not by much.  Okay, I might need a life, but I have found a couple cool tools lately that I thought I'd share. Majestic SEO is the first one.  An awesome database of links [...]

About Joe Ford

Joe Ford is a Managing Partner at Netvantage Marketing. In addition to overseeing day to day business operations of Netvantage, he directs paid search strategy for over 14 paid search clients. Ford is on the Lansing Chamber Board of Directors, and the Executive Board of the Capital Area IT Council.

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11
May
2009
Joe Ford
0

Google Alerts and Google Reader as a link building tool

I'm still sort of shocked when I mention Google Reader or Google Alerts to people and they don't have any idea what I'm talking about.  If you're doing SEO, utilizing these tools can go a long way to making sure that you're getting every link possible. A lot of SEOs will tell you that it [...]

About Joe Ford

Joe Ford is a Managing Partner at Netvantage Marketing. In addition to overseeing day to day business operations of Netvantage, he directs paid search strategy for over 14 paid search clients. Ford is on the Lansing Chamber Board of Directors, and the Executive Board of the Capital Area IT Council.

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8
May
2009
Joe Ford
0

The return of IndexTools...I mean, Yahoo Web Analytics?

As one of the holdover companies from the IndexTools days, I've been waiting to hear more on the re-launch as Yahoo Web Analytics, and it's been a long time since I've made a peep about it. You may recall a good long time ago when I decided to give people an introduction to what YWA [...]

About Joe Ford

Joe Ford is a Managing Partner at Netvantage Marketing. In addition to overseeing day to day business operations of Netvantage, he directs paid search strategy for over 14 paid search clients. Ford is on the Lansing Chamber Board of Directors, and the Executive Board of the Capital Area IT Council.

Read More
 
4
May
2009
Joe Ford
1

Free vs. Paid vs. Locally vs. Externally Hosted Blogs...

Mike Moran shocked me a bit the other day with his post "Where Should I Host My Blog" over on Search Engine Guide.  Nearly every other SEO that I've ever spoken to has always stuck by the old standard of on your own domain.  Obviously, there are some major advantages to this, but Mr. Moran [...]

About Joe Ford

Joe Ford is a Managing Partner at Netvantage Marketing. In addition to overseeing day to day business operations of Netvantage, he directs paid search strategy for over 14 paid search clients. Ford is on the Lansing Chamber Board of Directors, and the Executive Board of the Capital Area IT Council.

Read More