Archive for October, 2008

Google, can we be friends again?

Okay, despite my recent hissy-fit against Google because I didn't get to play with their new features, I have to make sure that I do my best Fox News ad to keep things "Fair and Balanced" by telling everyone that a high profile person at Google actually caught wind of my whining and approached me [...]

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Google, why hast thou forsaken me?

I was pretty impressed when Google announced the addition of enterprise level features to Google Analytics.  Of course, I felt this was an obvious knee jerk reaction to my previous blog where I review Google Analytics and pointed out the segmentation shortcomings.  In response?  BOOM!  Google adds segmentation a couple weeks later.  If only I [...]

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My blog = Search certified

Look out world, my blog has met the criteria defined by yours truly over on the Netvantage site for being Search Certified. What does this mean?  Well, it means that if you blog the name of my organization (or in this instance, my blog) on any of the major search engines, I'm at the top [...]

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Joining the Mid-Michigan Red Cross

A while back we held a contest for Michigan non-profit organizations to acquire our services, pro-bono.  The winner of that contest was the Mid-Michigan Food Bank, which had recently undergone a name change and was looking to expand their use of the web as a marketing and communications tool. To my surprise, I was recently [...]

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Google Analytics: free web analytics tools, part 1

Free web analytics.  They're out there, now learn how to use them to your advantage. By now you're well aware of Google Analytics, a true trailblazer in bringing sophisticated analytics to the masses.  Google Analytics is a powerful tool that can provide important insights to improving your web presence, and it's popularity is growing.  Lost [...]

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Never underestimate on site search optimization

I may have the most fragmented thought processes of anyone I've ever encountered.  Thus, I tinker with things.  All the time. This is probably why I have a hobby of collecting hobbies. Anyway, this has been a useful trait for the world of SEO, as we aim to become the premiere Michigan search engine optimization [...]

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A plug for Joe and the Greater Lansing Business Showcase

Netvantage Marketing's Joe Ford presents "Using Search Engines to Market Your Business" for Capital Area IT Council In association with the Capital Area IT Council, the Greater Lansing Business Showcase will exhibit "Using Search Engines to Market Your Business" on Oct. 30.  The presentation will feature Netvantage Marketing's Managing Partner Joe Ford. The presentation will [...]

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